Key Shampoo & Conditioner Ingredient

Colloidal Oatmeal

Our belief in colloidal oatmeal began with love. Over 18 years ago, Muntow, our beloved dog, struggled with allergy-prone skin, inspiring us to seek a gentler way to care for sensitive pets. What started as a personal journey has grown into over 18 years of in-house research and development, supported by our own extraction expertise — all rooted in one enduring belief: in the soothing power of oatmeal for pets with sensitive skin.

• Adds Moisture & Locks in Hydration

  Contain starches and beta-glucans that help skin retain and lock in moisture.

• Reduce Itchiness

  Provide rapid relief to itchy skin.

• Soothe Sensitive and Allergy-Prone Skin

  Contains avenanthramides that help calm itching, redness, and irritation.

• Eases Dryness & Flaking

  Supports the skin barrier and helps reduce visible dryness and flakes.

• Helps Soften the Coat

  Supports a softer, smoother coat by improving skin moisture.